Openhouse studio’s mission is to convey lifestyle beyond editorial content through the meticulous curation and design of comprehensive creative proposals. As curators, we develop the conceptualization for each project we undertake, managing its executive production and realization. In this sense, during 2023-2024, we collaborated closely with the international team of BlendBCN and the agency Gil und Weingärtner, who hired us to help make BlendBCN a recognizable entity by putting content at the center of the strategy.
TAKEOVER BY ANDRES REISINGER.
TAKEOVER BY ANDRES REISINGER.Openhouse Studio edited and managed all the storytelling that has arised them until the stage where it is today by collaborating with top creative talents, highlighting their work and amplifying the brand’s influence. Featured talents included digital artist Ezequiel Pini, French illustrator and graphic designer Malika Favre, the multidisciplinary duo Desilence, Andrés Resingeer, and Mans O.
FEATURING NEUE NATIONAL GALLERIE.
FEATURING NEUE NATIONAL GALLERIE.
FEATURING NEUE NATIONAL GALLERIE.BlendBCN, the festival by creatives for creatives, is a unique gathering where diverse artistic disciplines blend, share, and explore their combined potential, work, and vision with the industry. The project aspires to reshape the creative landscape by weaving together contemporary trends and visionary ideas, addressing today’s challenges through the power of collaboration and creativity.
JAVIER JAEN INSIGHT. Openhouse Studio provided holistic 360-degree support to BlendBCN by encompassing creative direction, executive production, and brand awareness through thoughtfully curated content creation, ensuring a cohesive and captivating brand presence across all channels: web, instagram, and newsletter.
MANS O INSIGHT.
MANS O QUOTE. One of the most precious moments of this one-year-contribution happened in November 2023, when Openhouse joined forces with the MIRA Digital Arts Festival in Barcelona at Fira Montjuïc, to introduce BlendBCN into a vibrant hub for music and digital artists. In the event, Openhouse unveiled the “Reflections on Interdisciplinarity” installation, a symbolic fusion of creative fields, where up to three the panel discussions took place under the same frame: “Intersecting Disciplines: Today and Tomorrow.”
AI PLAYGROUND.
INSTALLATION AT MIRA FESTIVAL.
Esteemed participants included British filmmaker Iggy London, Spanish visual artist Geray Mena, and Finnish creative Anna Pesonen, moderated by Liam Aldous. MIRA’s guidance made this collaboration a truly embodying essence of ‘blend’ in its most fundamental and pure form: joyfully merging all creative industries, creating a harmonious fusion that unveils a brand-new paradigm.
WHY BCN: LA VERONAL. 
ERNESTO ARTILLO INSIGHT. Through these initiatives, Openhouse played a key role in helping BlendBCN prepare for its launch in autumn 2024. However, our collaboration with BlendBCN has now come to an end. From this point forward, BlendBCN will continue independently as its own entity: a festival by creatives, for creatives.
