Feeling at home with knives designed by Hast

Written by Inma Buendía
Photographed by Salva López
Brand Story for Hast

Of all the senses, it is our sense of smell that leaves the most lasting impression on a person’s memory. Frangranes or aromas can instantly bring to life a scene from the past, a person or a specific moment, making us stop dead in our tracks, recalling something that we thought we had consigned to oblivion.  

One of the first times that the power of an aroma really struck me was at my grandparents’ house. I remember going in and being hit by the smell of the coffee that my grandmother made each day in a big cooking pot. That fragrance, which modern coffee machines will never be able to reproduce, always takes me back to my roots.

Today, several decades later, the same smell makes me feel snug and protected. That feeling is a sign of tradition, like days spent by the fireside or the fun of cooking Spanish rosquillas–the ritual of preparing a delectable dish with the best ingredients at your disposal as you laugh and learn new recipes.

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design, hast
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design, hast

The six knives that Hast is currently presenting are also designed to bring out all the fun and joy of cooking. These aesthetically pleasing, ultra-sharp, slimline, lightweight knives stand out for their versatility, seamless appearance, long handles and harmonious proportions. With the aid of passionately keen chefs from all over the world, Hast has launched an extensive range of knives at affordable prices for professional kitchens and family homes alike. Hast knows that there are some things technical developments can never improve on-the pleasure of skilfully sliced food can elevate a normal dish to the ranks of a gourmet delight.

Hast’s knives are easy to handle and well-balanced, with a slender clear-cut design.

The use of Hast knives leads me to the stimulation of all the senses. Their softness, the taste of bringing all those delicacies to my mouth, even the noise of the cut, clean and sharp, goes beyond functionality. It sets the emotion in motion. Hast’s knives have a simple yet carefully thought out design, with none of the seriousness that is often associated with top-quality kitchen utensils. One of the keys to their ergonomic design is the elimination of any unnecessary frills in order to give priority to functionality. Hast’s knives are easy to handle and well-balanced, with a slender clear-cut design. The handle is almost an organic extension of the blade. By removing the conventional bolster, Hast has created a knife with no crevices or corners that might get stained or trap dirt. The knives can be fully cleaned just by rinsing them. 

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Hast was founded in 2019, thanks to investment by Kickstarter , following three years’ work by its founder, Ellior Cao, who set his sights on creating a knife for today’s modern kitchens that was more creative, better fun and more inspirational. The daring brand would like the world of cooking to be lent the importance and the enjoyment value that it deserves and for it to serve as inspiration for growing numbers of people who decide to immerse themselves in its delights. It is a journey that begins with a dish of sliced fruit or a perfect roast beef.

Hast is synonymous with the creation of meaningful designs and products that help us to rediscover the joy of everyday activities, starting with cooking.  

www.hast.co

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